The Ultimate Beginners Guide To Marketing: For Restaurants & Cafes

The Ultimate Beginners Guide To Marketing For FnB Businesses

Running a successful restaurant or cafe in 2020 can be a challenge.  Even if you excel from an operations and food quality perspective, F&B marketing can be extremely tricky.  How will the community know your restaurant/cafe exists? How do you attract people to your restaurant/cafe? How do you convince customers to come back?  With so […]

Online Business Website Success Checklist

online business website success checklist 2021

Thinking of selling online? A successful website launch is crucial, as it is the first impression your brand leaves to your website visitors. It’s where new customers learn about who you are, what you sell and how you can help solve their problems.  If they like what they see, they’ll move on to other pages, […]

MCO 2.0: 7 Ways To Save Your F&B Business Sales

MCO 2.0 lockdown Malaysia save FnB sales

UPDATE: Following the rise in COVID-19 cases, Selangor, Kuala Lumpur and 6 other key areas will be placed under the Movement Control Order (MCO) once again beginning midnight January 13th 2021. Are you an owner or manager of a restaurant, bar or cafe? Are you ready for MCO 2.0?  Many small business owners have expressed […]

5 Food Photography Tricks Proven To Make People Hungry

Food photography tips proven to make people hungry

“The camera eats first” Have you seen food pictures that have automatically made you hungry? How do people take such beautiful pictures of food that it almost looks unreal? But when you take the photo, it just doesn’t look as good or do the meal justice on how great it tasted?  High quality food photography […]

7 F&B Store Layout Tips To Increase Sales

7 store layout tips to increase sales

If you’re looking for ways to increase the efficiency of your business, we suggest switching up the layout of your restaurant or cafe.  Did you know the interior design of your restaurant is one of the factors that influences customer satisfaction?  A clever design is important because captivating and remarkable spaces can generate new and […]

How Facebook Groups Can Grow Your SME Business

How Facebook Groups Can Grow Your SME Business

If you’re looking for a FREE and easy way to grow your SME business, Facebook Group marketing is the way to go!  Why? Facebook Groups are where like-minded people come together to share their common interests. For your small business, it could mean a group filled with potential customers or fellow entrepreneurs.  Either way, it’s […]

5 Podcasts Filipino Business Owners Should Listen To

Filipino business podcast

Podcasts are the new craze in the business world because it’s an easy way for business owners to absorb information and keep up with the latest trends. In fact, the podcasts scene in Philippines is on the rise since audio listening overall is a big portion of the everyday lives of Filipinos.  It’s obvious that […]

5 Podcasts Malaysian Business Owners Should Listen To

Malaysian business podcast

Podcasts are the new craze in the business world because it’s an easy way for business owners to absorb information and keep up with the latest trends.  It’s obvious that if you want your business to thrive, it’s essential to prioritise consecutive learning.  But before that, what is Podcast?  A podcast is defined as an […]

Top 5 CRM Strategies That Will Help Grow Your F&B Business

Top 5 CRM strategies that will help grow your F&B business

Customers are the backbone of your F&B business because without them, your business wouldn’t exist.  For any restaurants or cafes, giving top-quality customer service is an important rule to live by. To keep it simple, customers are happy when they feel appreciated and are unhappy when they’re not.  This is where customer relationship management (CRM) comes […]

Customer Relationship Management 101: What Is CRM?

CRM 101

Customer relationship management (CRM) has become a main marketing strategy for all small businesses.  How come? Because it costs 5 times more money to acquire a new customer than to get an existing customer to make a purchase! With this in mind, it makes more sense to focus your marketing funds and efforts on nurturing […]