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How Did Jaslyn Cakes Sell 600+ Desserts In 2 Days During MCO?

Jaslyn Cakes Dessert Cafe

The ongoing COVID-19 pandemic has undoubtedly hit Malaysian businesses in every type of industry, particularly those in the food and beverage industry. Tons of local restaurants and cafes have been heavily affected and experienced intense losses amid the ongoing pandemic.  When the Movement Control Order (MCO) was implemented on March 18th 2020, F&B businesses across […]

Top 5 CRM Strategies That Will Help Grow Your F&B Business

Top 5 CRM strategies that will help grow your F&B business

Customers are the backbone of your F&B business because without them, your business wouldn’t exist.  For any restaurants or cafes, giving top-quality customer service is an important rule to live by. To keep it simple, customers are happy when they feel appreciated and are unhappy when they’re not.  This is where customer relationship management (CRM) comes […]

How To Get Started With Email Marketing In 5 Easy Steps

How To Get Started With Email Marketing In 5 Easy Steps

What if we told you that email marketing is one of the most cost-effective ways to attract more customers?  Well, it’s true!  If you want your F&B business to succeed, email marketing is the most profitable form of online marketing.  But first things first, what is email marketing? Email marketing is the practice of sending […]

7 Offline Marketing Strategies Guaranteed To Increase Your F&B Sales

7 Restaurant Crisis Management Tips You Need To Know

With more cafes and restaurants popping up everyday, people have plenty of possible options to satisfy their food cravings. Whether it be curry, hot pot or insta-worthy desserts, it is no longer enough for F&B businesses to only have great tasting food.  As the food and beverage industry becomes more competitive, you’ll need stronger marketing […]

How Pokok KL Survived And Thrived Through MCO

How Pokok KL survived and thrived through MCO

It’s no surprise that the COVID-19 pandemic hit Malaysian businesses hard.  According to ACCA, 49% of local businesses are predicted to close in 12 months.  On 18th March 2020, Malaysia went on a nationwide lockdown, locally known as Movement Control Order (MCO). For 3 long months, restaurants and cafes were not allowed to open for […]

How Are QR Codes Transforming China?

qr code payment china

China: The Cashless Society That Loves QR  Cash has now become a thing of the past in China. After having lived there for 8 years, I was surprised, when I went back to visit last year , that I couldn’t even buy a ‘Jian Bing’ (Chinese pancake) at a road corner shop with cash.The small […]

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